Evaluation Question Two

How effective is the combination of your main product and ancillary texts?

House Style:

• With my print products, I kept a house style through using the same font type and a similar colour theme throughout.
• I also used a similar style of photographs which were black and white with edited brightness and contrast to create different images of similar style.

Colour:

• I used mostly Black (#000000) and White (#ffffff) which is a typical choice for products in my genre. 
• I also think it fits best with my music video and keeps colours and theme consistent throughout my products. 

Font:

• I used the font called "Feast of Flesh" for my print products as the style of this font will appeal to the target audience of the genre Pop-Rock.
• I asked for audience feedback on different fonts that I had chosen may all be appropriate for the age group and genre. There were even votes between Feast of Flesh and another font but I decided that this font would fit my products and the genre better.





Lighting:

• The lighting in our music video was done using a spotlight and was generally quite dark around the artists which we thought would fit our genre of Pop-Rock.
• Ideas were also taken for the lighting from videos such as The Script's, Hall of Fame.



• I then took a similar approach into my print products as I kept the idea of using dark colours and made my images black and white with just some colour in the text.