Image: The slight eye level – high angle long shot
makes the audiences feel like they are in the scene with the band so are
included with them. I think it gives the impression that the audience is stood up;
having just walked in and they are being looked at by the band. The band looks
quite defensive and like a united group of people with similar views and
styles.
The similar style in clothing and hairstyles also make the group look
united and is a typical convention of a music group. Their clothing and style
make them look cool to their target audience who will have a similar style to
them which relates Goodwin’s theory that the record labels want to promote the
artist(s). The setting seems to be a bus or an old train, which is quite entropic
as it isn’t expected that males of that age will be “hanging out” in such a
setting. However, it seems like it’s a deserted setting and the audience gets
the feeling that the characters shouldn’t be there which means they are
slightly rebellious and therefore redundant and expected of a band in the
pop/rock genre.
Use of font and layout: The genre and target audience of pop rock
is targeted by the bold title, which grabs the audience attention. The layout
is appropriate for the target audience as it is simple and without to my text
so the younger audience can get all the information they need without having to
read blocks of text.
The advert is full page ,which allows for it to make a bigger impact
on the audience and be more likely to catch the attention of the audience when
flicking through the magazine. When making my magazine advert, I think I will
also use a full page as it is big enough to make an impact and catch the
audience attention but not too big that the younger audience will need to read
too much.

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