Thursday, 13 December 2012

Print Advert Analysis - Simple Plan



Image: The slight eye level – high angle long shot makes the audiences feel like they are in the scene with the band so are included with them. I think it gives the impression that the audience is stood up; having just walked in and they are being looked at by the band. The band looks quite defensive and like a united group of people with similar views and styles.
The similar style in clothing and hairstyles also make the group look united and is a typical convention of a music group. Their clothing and style make them look cool to their target audience who will have a similar style to them which relates Goodwin’s theory that the record labels want to promote the artist(s). The setting seems to be a bus or an old train, which is quite entropic as it isn’t expected that males of that age will be “hanging out” in such a setting. However, it seems like it’s a deserted setting and the audience gets the feeling that the characters shouldn’t be there which means they are slightly rebellious and therefore redundant and expected of a band in the pop/rock genre.


Use of font and layout: The genre and target audience of pop rock is targeted by the bold title, which grabs the audience attention. The layout is appropriate for the target audience as it is simple and without to my text so the younger audience can get all the information they need without having to read blocks of text.


The advert is full page ,which allows for it to make a bigger impact on the audience and be more likely to catch the attention of the audience when flicking through the magazine. When making my magazine advert, I think I will also use a full page as it is big enough to make an impact and catch the audience attention but not too big that the younger audience will need to read too much.


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